NAME

PAUL KADJO

LIFETIME

*1998

NATIONANALITY

IVORIAN-GERMAN

AKA MULTINATIONAL

AKA CHILD OF THE WORLD

MOTIVATION

"I BELIEVE THAT THERE IS A BETTER WAY TO DESIGN TEXTILES AND FASHION IN THE FUTURE AND THAT THE POSITIVE CHOICES WE ALL MAKE, NO MATTER HOW SMALL, CAN HAVE A HUGE IMPACT ON OUR PERSONAL HEALTH, THE HEALTH OF OTHER LIVINGBEINGS AND OF PLANET EARTH."

VISION

"BASED ON THE RAW MATERIAL, I HAVE AN IDEA OF HOW SUSTAINABLE FASHION CAN BE DESIGNED. FASHION WITH COOLNESS, STYLE AND CHARACTER. FASHION THAT IS MORE - BEYOND FASHION."

INTRO

BORN IN GERMANY AND RAISED IN IVORY COAST, PAUL HAD THE CHANCE TO GAIN A DEEP INSIGHT INTO TWO WONDERFUL AND DIFFERENT, YET SIMILAR COUNTRIES.

STORY

FOR PAUL, ART, CRAFT AND FASHION ARE TOOLS TO VISUALLY CAPTURE HIS THOUGHTS AND CREATE AN INTERCULTURAL EXCHANGE. THEY HELP HIM TO REFLECT ON SOCIAL ISSUES BETWEEN GENERATIONS AND TO FIND A COMMON SOLUTION TO THE PROBLEMS WE FACE. IN HIS VIEW FASHION IN PARTICULAR UNITES US IN A FUNDAMENTAL WAY. SO THAT FASHION DESIGN IN NOT A PROFESSION. IT IS A MEANS TO ANEND TO GET POSITIVE CHANGE ON EARTH.

OUTRO

AS AN ESTABLISHED DESIGNER AND STYLIST, HE SETS AN EXAMPLE IN THE DIASPORA AND HAS AN INTERNATIONAL INFLUENCE.

BRAND

PROTOTYPE BY PAUL KADJO

LIFETIME

* 2016

† 2021

VISION

PAUL'S FIRST FASHION LABEL PROTOTYPE BY PAUL KADJO WAS A EXPERIMENT AND MORE OF AN OPPORTUNITY TO CREATE PURPOSE THAT WOULD DEFINE HIS CREATIVE SIGNATURE.

HISTORY

WITH HIS FIRST FASHION SHOW IN 2019, PAUL GAINED RECOGNITION WITHIN THE GERMAN FASHION SCENE AND BUILT HIS FAME BY STANDING OUT WITH A UNIQUE DESIGN LANGUAGE AND A SUSTAINABLE APPROACH THROUGHT INOOVATION, TRADITION, UPCYCLING.

BRAND

PAUL KADJO

LIFETIME

* 2021

METAMORPHOSE

IN SPRING 2021 PAUL PRESENTED HIS NEW FASHION LABEL WHICH WAS SUPPOSED TO REPLACE THE FIRST FASHION BRAND  WITH AHOLISTIC CONCEPT. THE RELEASE WAS PART OF PAUL'S BACHELOR THESIS AT ACADEMY MODE & DESIGN IN HAMBURG AND MADE BIG HEADLINES WITH ITS DEBUT COLLECTION WINNING BERLIN FASHION WEEK'S BEST SUSTAINABLE CONECEPT AWARD.

SHORT THERM

WITH AN INCLUSIVE COMMITMENT TO SUSTAINABILITY AND A STRONG AND GLOBALLY CONSCIOUSNESS THE BRAND PAUL KADJO IS KNOWN FOR ITS ART-INSPIRED, ETHICALLY-MADE AND HICH-QUALITY WORKS.

LONG THERM

WE SAY THAT LUXURY IS DEFINED BY STORYTELLING, COMMUNITY, EXPERT CRAFTMANSHIP AND THE IDEA OF THE LOST, LONG-LASTING GENERATIONAL PRODUCT. AFRICA HAS BEEN DOING THIS FOR CENTURIES.

IN EUROPE, TECHNOLOGICAL ADVANCEMENT AND ENGINEERING EXPERTISE REPRESENT THE MODERN APPROACH TO SUSTAINABLE ENVIRONMENT CONTROL. BY COMBINING THESE FORCES, PAUL KADJO BECOMES A GLOBAL PLAYER ON THE WAY TO A SOPHISTICATED AND SUSTAINABLE FUTURE OF FASHION.